diff --git a/include/net/bluetooth/hci_core.h b/include/net/bluetooth/hci_core.h
index 5b92a9abe141..15237ee5f761 100644
--- a/include/net/bluetooth/hci_core.h
+++ b/include/net/bluetooth/hci_core.h
@@ -246,8 +246,10 @@ struct adv_info {
 	__u16	duration;
 	__u16	adv_data_len;
 	__u8	adv_data[HCI_MAX_EXT_AD_LENGTH];
+	bool	adv_data_changed;
 	__u16	scan_rsp_len;
 	__u8	scan_rsp_data[HCI_MAX_EXT_AD_LENGTH];
+	bool	scan_rsp_changed;
 	__s8	tx_power;
 	__u32   min_interval;
 	__u32   max_interval;
@@ -261,6 +263,15 @@ struct adv_info {
 
 #define HCI_ADV_TX_POWER_NO_PREFERENCE 0x7F
 
+#define DATA_CMP(_d1, _l1, _d2, _l2) \
+	(_l1 == _l2 ? memcmp(_d1, _d2, _l1) : _l1 - _l2)
+
+#define ADV_DATA_CMP(_adv, _data, _len) \
+	DATA_CMP((_adv)->adv_data, (_adv)->adv_data_len, _data, _len)
+
+#define SCAN_RSP_CMP(_adv, _data, _len) \
+	DATA_CMP((_adv)->scan_rsp_data, (_adv)->scan_rsp_len, _data, _len)
+
 struct monitored_device {
 	struct list_head list;
 
diff --git a/net/bluetooth/hci_core.c b/net/bluetooth/hci_core.c
index 6faae50d933d..ba7cd057a5d6 100644
--- a/net/bluetooth/hci_core.c
+++ b/net/bluetooth/hci_core.c
@@ -1727,18 +1727,12 @@ int hci_add_adv_instance(struct hci_dev *hdev, u8 instance, u32 flags,
 	}
 
 	adv_instance->flags = flags;
-	adv_instance->adv_data_len = adv_data_len;
-	adv_instance->scan_rsp_len = scan_rsp_len;
 	adv_instance->min_interval = min_interval;
 	adv_instance->max_interval = max_interval;
 	adv_instance->tx_power = tx_power;
 
-	if (adv_data_len)
-		memcpy(adv_instance->adv_data, adv_data, adv_data_len);
-
-	if (scan_rsp_len)
-		memcpy(adv_instance->scan_rsp_data,
-		       scan_rsp_data, scan_rsp_len);
+	hci_set_adv_instance_data(hdev, instance, adv_data_len, adv_data,
+				  scan_rsp_len, scan_rsp_data);
 
 	adv_instance->timeout = timeout;
 	adv_instance->remaining_time = timeout;
@@ -1761,27 +1755,26 @@ int hci_set_adv_instance_data(struct hci_dev *hdev, u8 instance,
 			      u16 adv_data_len, u8 *adv_data,
 			      u16 scan_rsp_len, u8 *scan_rsp_data)
 {
-	struct adv_info *adv_instance;
+	struct adv_info *adv;
 
-	adv_instance = hci_find_adv_instance(hdev, instance);
+	adv = hci_find_adv_instance(hdev, instance);
 
 	/* If advertisement doesn't exist, we can't modify its data */
-	if (!adv_instance)
+	if (!adv)
 		return -ENOENT;
 
-	if (adv_data_len) {
-		memset(adv_instance->adv_data, 0,
-		       sizeof(adv_instance->adv_data));
-		memcpy(adv_instance->adv_data, adv_data, adv_data_len);
-		adv_instance->adv_data_len = adv_data_len;
+	if (adv_data_len && ADV_DATA_CMP(adv, adv_data, adv_data_len)) {
+		memset(adv->adv_data, 0, sizeof(adv->adv_data));
+		memcpy(adv->adv_data, adv_data, adv_data_len);
+		adv->adv_data_len = adv_data_len;
+		adv->adv_data_changed = true;
 	}
 
-	if (scan_rsp_len) {
-		memset(adv_instance->scan_rsp_data, 0,
-		       sizeof(adv_instance->scan_rsp_data));
-		memcpy(adv_instance->scan_rsp_data,
-		       scan_rsp_data, scan_rsp_len);
-		adv_instance->scan_rsp_len = scan_rsp_len;
+	if (scan_rsp_len && SCAN_RSP_CMP(adv, scan_rsp_data, scan_rsp_len)) {
+		memset(adv->scan_rsp_data, 0, sizeof(adv->scan_rsp_data));
+		memcpy(adv->scan_rsp_data, scan_rsp_data, scan_rsp_len);
+		adv->scan_rsp_len = scan_rsp_len;
+		adv->scan_rsp_changed = true;
 	}
 
 	return 0;
diff --git a/net/bluetooth/hci_sync.c b/net/bluetooth/hci_sync.c
index 0fa013816a9b..e974a888c0f3 100644
--- a/net/bluetooth/hci_sync.c
+++ b/net/bluetooth/hci_sync.c
@@ -849,26 +849,38 @@ static int hci_set_ext_scan_rsp_data_sync(struct hci_dev *hdev, u8 instance)
 		u8 data[HCI_MAX_EXT_AD_LENGTH];
 	} pdu;
 	u8 len;
+	struct adv_info *adv = NULL;
+	int err;
 
 	memset(&pdu, 0, sizeof(pdu));
 
+	if (instance) {
+		adv = hci_find_adv_instance(hdev, instance);
+		if (!adv || !adv->scan_rsp_changed)
+			return 0;
+	}
+
 	len = eir_create_scan_rsp(hdev, instance, pdu.data);
 
-	if (hdev->scan_rsp_data_len == len &&
-	    !memcmp(pdu.data, hdev->scan_rsp_data, len))
-		return 0;
-
-	memcpy(hdev->scan_rsp_data, pdu.data, len);
-	hdev->scan_rsp_data_len = len;
-
 	pdu.cp.handle = instance;
 	pdu.cp.length = len;
 	pdu.cp.operation = LE_SET_ADV_DATA_OP_COMPLETE;
 	pdu.cp.frag_pref = LE_SET_ADV_DATA_NO_FRAG;
 
-	return __hci_cmd_sync_status(hdev, HCI_OP_LE_SET_EXT_SCAN_RSP_DATA,
-				     sizeof(pdu.cp) + len, &pdu.cp,
-				     HCI_CMD_TIMEOUT);
+	err = __hci_cmd_sync_status(hdev, HCI_OP_LE_SET_EXT_SCAN_RSP_DATA,
+				    sizeof(pdu.cp) + len, &pdu.cp,
+				    HCI_CMD_TIMEOUT);
+	if (err)
+		return err;
+
+	if (adv) {
+		adv->scan_rsp_changed = false;
+	} else {
+		memcpy(hdev->scan_rsp_data, pdu.data, len);
+		hdev->scan_rsp_data_len = len;
+	}
+
+	return 0;
 }
 
 static int __hci_set_scan_rsp_data_sync(struct hci_dev *hdev, u8 instance)
@@ -1119,27 +1131,39 @@ static int hci_set_ext_adv_data_sync(struct hci_dev *hdev, u8 instance)
 		u8 data[HCI_MAX_EXT_AD_LENGTH];
 	} pdu;
 	u8 len;
+	struct adv_info *adv = NULL;
+	int err;
 
 	memset(&pdu, 0, sizeof(pdu));
 
+	if (instance) {
+		adv = hci_find_adv_instance(hdev, instance);
+		if (!adv || !adv->adv_data_changed)
+			return 0;
+	}
+
 	len = eir_create_adv_data(hdev, instance, pdu.data);
 
-	/* There's nothing to do if the data hasn't changed */
-	if (hdev->adv_data_len == len &&
-	    memcmp(pdu.data, hdev->adv_data, len) == 0)
-		return 0;
-
-	memcpy(hdev->adv_data, pdu.data, len);
-	hdev->adv_data_len = len;
-
 	pdu.cp.length = len;
 	pdu.cp.handle = instance;
 	pdu.cp.operation = LE_SET_ADV_DATA_OP_COMPLETE;
 	pdu.cp.frag_pref = LE_SET_ADV_DATA_NO_FRAG;
 
-	return __hci_cmd_sync_status(hdev, HCI_OP_LE_SET_EXT_ADV_DATA,
-				     sizeof(pdu.cp) + len, &pdu.cp,
-				     HCI_CMD_TIMEOUT);
+	err = __hci_cmd_sync_status(hdev, HCI_OP_LE_SET_EXT_ADV_DATA,
+				    sizeof(pdu.cp) + len, &pdu.cp,
+				    HCI_CMD_TIMEOUT);
+	if (err)
+		return err;
+
+	/* Update data if the command succeed */
+	if (adv) {
+		adv->adv_data_changed = false;
+	} else {
+		memcpy(hdev->adv_data, pdu.data, len);
+		hdev->adv_data_len = len;
+	}
+
+	return 0;
 }
 
 static int hci_set_adv_data_sync(struct hci_dev *hdev, u8 instance)
